For the better part of 3 years, Lafayette Street in New York City has been home to a technology company that has forever changed the landscape of personal finance. With the rise of alternative asset investing, that company - Rally Rd. - has turned the last under-the-radar strip on the famous Soho landmark block into a true community. With a mix of in-person events at their flagship museum just off Prince Street, and the work of their team within the walls of their 2nd floor HQ, Rally has changed the dynamic of Lafayette Street, and Soho, for good...

This petition has been created to acknowledge that tireless work to democratize investing, and rename Lafayette Street between Spring St. and Prince St., to “Rally Rd.”