Dear Roche POC colleagues:

Have you seen the "bird video" from cobas infinity POC moible and Accu-Chek Inform team? How do you like them?

Well, if you like the bird videos and believe they will help you engage your customers better- be it a POC coordinator or a nurse, please join us in the effort to make the bird "free" - let me explain:

The bird videos are only approved for internal use, because they do not comply with our current branding guideline. What do we believe? It's not the bird's fault! We should change the branding guideline to allow the bird reach our customers!!!

If you support this cause, please sign this petition.

From "Save THE BIRD" team