Dear Neighbors,

We are thrilled to share something close to our hearts—a new chapter for de Boulle Diamond & Jewelry that we hope will further strengthen our place in a neighborhood we’ve been proud to call home for over 40 years.

Since opening our doors in 1983, de Boulle has been more than a fine jeweler—it’s been a part of the fabric of University Park celebrating with families and friends. With that in mind, we are proposing a thoughtful renovation of our building. Our goal is simple: to preserve what makes de Boulle special while enhancing the space to serve our clients—and our neighborhood—for generations to come. This is not about growing bigger – it is about growing better alongside Patek Philippe. Our goal is to create an upscale, timeless environment with one of the world’s most exclusive watchmakers that will serve our long-term clients, their children, and their grandchildren for the next 50 years and beyond.

The full scope of the renovation includes:

• Expanding our Patek Philippe Salon into a Boutique, as requested, to meet the expectations of their brand and maintain our position as one of a select few U.S. retailers.
• Adding minor square footage to improve operational efficiency and allow our current team to remain under one roof.
• Creating covered and secure parking to enhance safety and convenience for clients and staff.
• Building a refined upstairs space with spectacular views for hosting intimate client and community gatherings.
• Updating the building’s façade with timeless materials that complement the neighborhood’s character.

As your neighbor in Volk Estates, we appreciate the support we’ve received over the years. We have been intentional in keeping the building’s scale and design in harmony with what our neighbors expect and value. This renovation isn’t about getting bigger—it’s about creating a space that reflects the level of care, craftsmanship, and tradition that we have always stood for.

We deeply appreciate the support, and if available, we would be so honored to have your support again at the public rezoning hearing:

Date: Tuesday May 13, 2025 at 5 PM
Location: City Hall, 3800 University Boulevard, Council Chambers, Dallas, Texas 75205

Or, you may sign here in support of our development: