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$82K UH LOGO

$82K UH LOGO

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Started by Anonymous 23 years, 4 months ago
The University of Hawaii is about to have a new logo, one that costs $82K of public money. Led by Paul Costello, Vice President for External Affairs and University Relations, the project of creating a new UH logo began in Spring 2002. Recently, the two finalist logo designs were unveiled to the public. They are available for viewing online at http://www.hawaii.edu/ur/brandesign.htm. While Costello stated in a 04/08/03 Ka Leo article that the logo has received \"enthusiastic support across the 10 campuses,\" many members of the UH community have openly criticized the two proposed designs. To the logo critics, Costello responded simply,

Updates

April 28, 2003

The public feedback on those two designs has been brutal. I am currently compiling your comments to send directly to the administration.

April 28, 2003

The momentum is undeniable. This is clearly hitting a nerve with the whole campus community.

6 Comments

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Linda Roberts
23 years ago Featured

STOP SPENDING OUR MONEY ON THIS GARBAGE

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David Ellis
23 years ago Featured

82 grand for a branding project while we have budget cuts is just insulting. Get your priorities straight UH.

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Jason Castro
23 years ago Featured

82k for a logo?? Are they serious? Tuition just went up and they want to blow this kind of cash on a graphic. Unreal.

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Keoni Gutierrez
23 years ago Featured

Talk about out of touch. Nobody asked for this change and nobody wants to pay for it. Keep the old one.

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Mike Shepherd
23 years ago Featured

Ridiculous. My fees are paying for this? Fix the AC in the classrooms before you worry about a new font.

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Sarah Lyons
23 years ago Featured

The designs look like they were made in five minutes on clip art. Total waste of money when the labs are falling apart.

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