Remove/BAN the Sheba Cat Food Commercial with injured kid

To insinuate that an animal is more important than a child is totally unacceptable. Take this ad off! I will never buy Sheba cat food because of this ad.

Should be banned. Not normal reaction to your child hurting himself. Not going to ever buy Sheba product.

Disgusting !

I HATE this commercial where the cat owner woman (can't call her a mother) neglects her hurt child for her cat. There's already so much neglect and abuse to children that we DO NOT need this type of commercial seemingly allowing neglect of het child. Please remove commercial.

WTF

What is wrong with these people? Disgusting message.

Appalled. And more appalled only a few people have signed this petition.

I find this commercial disgusting that it encourages child neglect.

This commercial is distasteful and makes light of child abuse. It needs removed/banned. A animal should never be above a child in a parents priorities.

This is an outrage you are promoting not taking care of a child over your pet wow. Not classy at all

Bad mom. Showing and teaching young parents like this is ok horrible commercial

Bad role model. Bad mom teaches people to care more about thier cat then their hurt child who is bleeding. And why does she look at the camera. Unprofessional

Unfeeling and appalling.

I have come to hate this commercial kids need their mothers love and nurturing the cat and the lady have a different love affair it’s SICK!!!

I own a dog treat company and work with the local shelter. I simply canmot believe anyone put this commercial on TV or thought to.

Just the worst human ever.

I hate the idea of finding humor when it comes to child neglect. If someone can relate to this commercial there is a problem....

This commercial is so ugly take it off

Horrible commercial! Shame on Sheba for promoting child neglect.

This commercial made me quit buying Shiba for my cats. I have to believe that after losing so many customers that the advertising firm responsible has been fired.