Noel Leeming - Is NOT the real deal! Does Noel Leeming think New Zealanders are stupid The aim of this petition is to remove those annoying Erin Brockovich \"The Real Deal\" Adverts from NZ televisions Stations. They did not even film the Adverts in New Zealand, their own production diary places it in LA - I doubt she has even been to a Noel Leeming Store. This is another example of advertisers who have no actual benefit to offer the consumer, using smoke and mirrors to try and sway this purchasing decision. Noel Leeming - I will no longer visit any of your stores until you stop playing these adverts. I hope others will too.