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End Carl's Jr. Ad Exploiting & Mocking ʻŌlelo Hawaiʻi (the Hawaiian Language)

End Carl's Jr. Ad Exploiting & Mocking ʻŌlelo Hawaiʻi (the Hawaiian Language)

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Started by Anonymous 16 years ago

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Carl's Jr. is currently running an ad in select markets; also accessible on their website through this link: http://www.carlsjr.com/#/on-tv-now/hula, which exploits and mocks the ʻŌlelo Hawaiʻi (the Hawaiian language). This type of commercial is offensive and serves to do nothing but sell a product that is called the Hawaiian Teriyaki Chicken Sandwhich with Grilled Pinapple. This product is not Hawaiian at all and only is marketed as such due to the grilled pineapple, which happens to be supplied by the Dole Company. This commercial is sexually suggestive and it is about time that Carl's Jr., and companies like them, start realizing that the Hawaiian wahi noho like o ka po‘e (community) will not put up with such overt mocking of our nā ‘ike a me nā hana (culture and customs) and use of our ʻŌlelo Hawaiʻi (the Hawaiian language) in such ways. Please join this cause so that we can show Carl's Jr. that the Hawaiian wahi noho like o ka po‘e (community) is willing and ready to stand up for our nā ‘ike a me nā hana (culture and customs) and ʻŌlelo Hawaiʻi (the Hawaiian language) and that we will no longer allow corporations to exploit them for the benefit of making money. Invite your friends and ‘ohana to join this cause as well and for them to pass it on. For far too long we have put up with companies mocking the Hawaiian nā ‘ike a me nā hana (culture and customs) and ʻŌlelo Hawaiʻi (the Hawaiian language). It is time to stand up and demand that this stop and say, ENOUGH IS ENOUGH!

Updates

July 26, 2010

The weight of this situation sits heavy on me but seeing the sheer volume of people joining this fight keeps me going. It is clear that we are tired of being treated as a punchline for corporate profit. We are in this for the long haul.

3 Comments

K
Keoni Murphy
15 years ago Featured

Ridiculous. Stop using our culture to push your greasy burgers. So tired of these corporations thinking they can just use our language like a joke.

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Sarah Tan
15 years ago Featured

total disrespect. keep hawaiian language and culture out of your trashy ads carls jr.

M
Makana Mensah
15 years ago Featured

Not cool at all. Do better.

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