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Bring back square-shaped Cadbury chocolate!

28 Comments

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Anonymous
10 years ago Featured

They just don't understand the English culture - can't they understand that people simply won't buy their product due to these changes?! Just bring back the old Cadbury's because these changes are unnecessary. Things like the logo and the shape are what ruins the nostalgia of Dairy Milk. It's obvious all the new owners care about is money and there's no emotion involved. They're out of touch and need to listen to their customers.

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Martin Reed
10 years ago

Cadbury's has heritage. Respect it Kraft or the UK will boycott all your products.

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Anonymous
10 years ago

This is cultural vandalism. Bring the rectangular chunk shape back!

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Anonymous
10 years ago

Isn't as nice to eat, just to reduces weight. Cheating.

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Julie
10 years ago

Go bk to original! !!

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Lou
11 years ago

Yes please

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Lou
11 years ago

Yes please

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John Brooks
11 years ago Featured

If brands want us to be loyal - don't mess with the product otherwise we might as well buy any other or supermarket versions

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Ricky Van Kroonenburg BSc
11 years ago

On principle I have never bought a Dairy Milk or Caramel bar since the shape change. Strangely, shape change does tend to alter the taste and texture of the chocolate (along with new recipes) as I have also discovered with Nestle's Aero also having changed the shape recently (the chocolate has bubbles, so why does the bar need to be bubble shaped???) Anyway, back to the point- I am a purist for these things and I am constantly getting hankerings for things I can't get anymore. Cadbury annoyed me with completely ruining Roses and Heroes (the latter of which has taken all of my 'heroes' out) and now has done the same for DM. Kraft claim the shape change was to "improve the melt-in-the-mouth experience", and withdrawal of bar-and-a-half was due to obesity (even though other companies continue with similar products). But I have read and heard elsewhere that cocoa prices are rising drastically and they, amongst other companies, were faced with the choice of reducing the weight or increasing the price of the product, both of which would cause drops in sales. So it's all about money really. They just think that we are idiots and wouldn't understand if they just told us straight. Since the takeover they also don't care about the quality of the chocolate as long as they get their dosh. Sort it out now or lose yourself a customer for life!!!!!!

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Emma Vicarage
11 years ago

Why u do dis?

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Emma Vicarage
11 years ago

Why u do dis?

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Maxine
11 years ago

I am a cadburys addict but now Kraft have bought out cadburys and changed the recipe it tastes revolting , I will never buy cadburys in any form again nor will I be buying Easter eggs from them, bring back the old recipe for cadburys , a very sad regular buyer of the old cadburys

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Maxine
11 years ago

I am a cadburys addict but now Kraft have bought out cadburys and changed the recipe it tastes revolting , I will never buy cadburys in any form again nor will I be buying Easter eggs from them, bring back the old recipe for cadburys , a very sad regular buyer of the old cadburys

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Jayne
11 years ago

Boycott Kraft who bought Cadbury's, reneged on promises (SHOCK!): made folk redundant, closed factories, shipped production to Eastern Europe and changed the recipe. No more "snap" when you break a bar. Haven't bought Cadbury's since then and I sure as hell won't be buying Hershey's. It's pure junk.

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Jayne
11 years ago Featured

Boycott Kraft who bought Cadbury's, reneged on promises (SHOCK!): made folk redundant, closed factories, shipped production to Eastern Europe and changed the recipe. No more "snap" when you break a bar. Haven't bought Cadbury's since then and I sure as hell won't be buying Hershey's. It's pure junk.

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Michael Weech
11 years ago

Yes, *I* wish Cadbury would change the shape back; I *hate* the new shape of all their Dairy Milk products.

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Michael Weech
11 years ago Featured

Yes, *I* wish Cadbury would change the shape back; I *hate* the new shape of all their Dairy Milk products.

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dan smith
11 years ago

What about Kraft laying off their 400 strong Somerset workforce when they misled the government that they wouldn't - about one week before being allowed to buy Cadburys? I will never trust that company - or their Mondelez spin off. And no I didn't used to work for them! Don't buy it!

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dan smith
11 years ago

What about Kraft laying off their 400 strong Somerset workforce when they misled the government that they wouldn't - about one week before being allowed to buy Cadburys? I will never trust that company - or their Mondelez spin off. And no I didn't used to work for them! Don't buy it!

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Ian millett
11 years ago

Bring back old recipe why change somthing that's perfect