Having bought up Cadbury, Kraft has changed the shape of the chocolate squares, which have been the same since 1905. The new rounded squares just do not taste the same. Please sign the petition if you would like the old shape back!
(P.S. When you sign it, the system automatically sends you an email to say you've done it and why don't you email your friends about it. Unfortunately I have no control over this, so cannot stop it.)
They just don't understand the English culture - can't they understand that people simply won't buy their product due to these changes?! Just bring back the old Cadbury's because these changes are unnecessary. Things like the logo and the shape are what ruins the nostalgia of Dairy Milk. It's obvious all the new owners care about is money and there's no emotion involved. They're out of touch and need to listen to their customers.