The Spunky Squaw Change Your Business Name

This is horrible and ignorant. Education is needed for these people.

This is wrong on so many levels. ‘Squaw’ is offensive to me, my mother, grandmothers, sisters, daughters & First Nations sisters! This racist term has no place in a society that we share. White privilege at its finest.

Very inappropriate

Change the business name; it is so disrespectful

Please do the right thing and change this offensive name.

Native women are sacred. Have some respect and change your offensive business name. Check your damn privilege.

Disgraceful Shut this name down @!!

Completely innapropriate and very DISRESPECTFUL to us indigenous women. The fact that the owner and reps from the brand are repetedly using "squaw" when speaking to indigenous women whom are trying to educate them on the term and origin of the word "squaw", shows that they are already fully aware that this is a derogatory racial term, and are still choosing to continue using the word in a racist way. Not to mention, representing and marketing their products as authentic Native American products, is a direct violation of The Indian Arts and Crafts Act of 1990.

Not a positive term, racist term.

Please change your name.

Should probably change it to "the culturally appropriating white woman". At least it would be accurate.

The name is racist and should be changed.

You should care if you are offending a group of people

There are too many small minded people in this world.

Uuugh this is gross behavior.

Hope it works.

Its racist. Period.

It is a VERY demeaning word, and she should be ashamed of herself for using it. It sickens me to know that even though thousands of people have told her and explained the reasons why it's a terrible choice, she won't just find a different name.

This person is using my culture for her monetary gain. I do not appreciate her using the word “squaw” in her “business” name and the fact that there is a Navajo women for her main focus point. It’s disgusting. She need to change her name and stop selling native made jewelry that are all fake fake fake!

This is racist hate speech. Just because you didn’t know before you made the name doesn’t excuse you from doing what’s right.