Wrigley finally agreed to bring back the original variety for the holiday season. It has been a long and draining battle to get them to listen but I am relieved we can finally return to our tradition. Keep an eye on the shelves this winter to make sure they actually …
July 10, 2024
Final supporters
The original, now a collectors item it seems, had 12 Lifesavers rolls in them, and a variety of flavors: Pep-o-mint, Spear-o-mint, Butterscotch, Orange, Lemon, Wild Cherry, Wint-o-green, Clove, Stik-o-Pep, Butter Rum, Crist-o-mint, and Five Flavor. Then, they went to a 10-pack, but still had a great variety. Eventually, they went to an 8-pack...and then to the dreaded 6-pack. Even the 6-pack was mildly ok, 2 Five Flavor, 2 Wild Cherry, 2 Tropical Fruits.
Now, we get stuck with the 6-pack of Five Flavor only! They believe their market is a bunch of candy- hungry children. They work year after year to improve the revenue of The Wrigley Company by taking a way a few rolls from the books every few years. This has gone too far!
Bring back the Sweet Story Book that has variety of flavors and doesn't ruin our traditions!
Updates
Reached 1,000 supporters
April 23, 2024
April 20, 2024
The climb toward one thousand signatures has been draining but your persistence keeps me going. We need to hit that threshold before we present this to Wrigley so please send this link to anyone who remembers the real holiday tradition.
Reached 100 supporters
October 4, 2020
October 3, 2020
The momentum is building but I am exhausted by how much we have to fight just to keep a simple holiday tradition alive. If you know anyone else who misses the old variety, please send them this link now so we can hit our goal and prove we are not going to be ignored.
862 Comments
Getting the lifesaver books were a tradition to get and give. We always had them in our stocking and I remember giving them to my grandparents as a Christmas gift. Please bring back the variety of 12 rolls!!!!!!! I would be happy to pay a higher price
Lifesavers have been a Christmas tradition in my home since the 1950. My grown children give me a pack every year. It makes me sad that they never got to experience the classic. I almost wish they would stop giving me this inferior version of a classic.
C’mon guys, I understand the need to be capital efficient in business but clearly these story books created lasting memories for countless people who still love your product today. I would expect a 110 year old company to see the value in that.
This was such a tradition in our house as well as so many others. We looked forward to it every year. I emailed them and told them they are missing out on huge sales because everyone would buy this again. I received a pat answer to my email. What a missed opportunity!
Please bring back original life savers Christmas Story book. I grew up on this tradition and so did my kids. Its a haste trying to buy the individual flavors because you can’t find them all and you have to buy in bulk. I hope you reinstate the original. Thank you for your time.
Would be so great for the original storybook come back. We need more nostalgia especially at Christmas time.
Introduce these to a new generation!
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Wrigley finally agreed to bring back the original variety for the holiday season. It has been a long and draining battle to get them to listen but I am relieved we can finally return to our tradition. Keep an eye on the shelves this winter to make sure they actually …
July 10, 2024
Final supporters
The original, now a collectors item it seems, had 12 Lifesavers rolls in them, and a variety of flavors: Pep-o-mint, Spear-o-mint, Butterscotch, Orange, Lemon, Wild Cherry, Wint-o-green, Clove, Stik-o-Pep, Butter Rum, Crist-o-mint, and Five Flavor. Then, they went to a 10-pack, but still had a great variety. Eventually, they went to an 8-pack...and then to the dreaded 6-pack. Even the 6-pack was mildly ok, 2 Five Flavor, 2 Wild Cherry, 2 Tropical Fruits.
Now, we get stuck with the 6-pack of Five Flavor only! They believe their market is a bunch of candy- hungry children. They work year after year to improve the revenue of The Wrigley Company by taking a way a few rolls from the books every few years. This has gone too far!
Bring back the Sweet Story Book that has variety of flavors and doesn't ruin our traditions!
Updates
Reached 1,000 supporters
April 23, 2024
April 20, 2024
The climb toward one thousand signatures has been draining but your persistence keeps me going. We need to hit that threshold before we present this to Wrigley so please send this link to anyone who remembers the real holiday tradition.
Reached 100 supporters
October 4, 2020
October 3, 2020
The momentum is building but I am exhausted by how much we have to fight just to keep a simple holiday tradition alive. If you know anyone else who misses the old variety, please send them this link now so we can hit our goal and prove we are not going to be ignored.
862 Comments
Bring back the life saver book!!!! From a person that can’t have chocolate this was something I also looked forward to. Now my daughter doesn’t like chocolate , so this was one of her favorite…. M&M not going to help us…. Or at least bring the skittle book back!
Getting the lifesaver books were a tradition to get and give. We always had them in our stocking and I remember giving them to my grandparents as a Christmas gift. Please bring back the variety of 12 rolls!!!!!!! I would be happy to pay a higher price
Lifesavers have been a Christmas tradition in my home since the 1950. My grown children give me a pack every year. It makes me sad that they never got to experience the classic. I almost wish they would stop giving me this inferior version of a classic.
C’mon guys, I understand the need to be capital efficient in business but clearly these story books created lasting memories for countless people who still love your product today. I would expect a 110 year old company to see the value in that.
This was such a tradition in our house as well as so many others. We looked forward to it every year. I emailed them and told them they are missing out on huge sales because everyone would buy this again. I received a pat answer to my email. What a missed opportunity!
Please bring back original life savers Christmas Story book. I grew up on this tradition and so did my kids. Its a haste trying to buy the individual flavors because you can’t find them all and you have to buy in bulk. I hope you reinstate the original. Thank you for your time.
Would be so great for the original storybook come back. We need more nostalgia especially at Christmas time.
Introduce these to a new generation!
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Bring back the life saver book!!!! From a person that can’t have chocolate this was something I also looked forward to. Now my daughter doesn’t like chocolate , so this was one of her favorite…. M&M not going to help us…. Or at least bring the skittle book back!