Since the planning of Wells Gray Outfitters began, we have been committed to offering the community of Clearwater a specialty sporting goods retail store. We carry premium products from brands we trust at competitive prices.
When it comes to hockey, no brand name is more trusted than Bauer. Over 40% of NHL players use a Bauer stick, and 68% of NHL players use Bauer skates making them the #1 brand in hockey. Unfortunately, since we first contacted Bauer in 2022, they have indicated they are not interested in adding new dealers to their existing dealer network. As a result, we have been purchasing Bauer hockey products from a 3rd party distributor, which has allowed us the opportunity to access the brand but restricts our access to popular/premium products like Bauer Mystery Mini Sticks, Nexus Tracer hockey sticks, Vapor Hyperlite 2 hockey skates and other "Elite" level products.
We intend to send the following letter to Bauer, requesting they reconsider their current stance and allow us to submit a new dealer application. We are seeking the community’s support in the way of signatures and testimonials, acknowledging your support of our business and your interest in purchasing Bauer hockey products from Wells Gray Outfitters.
We are proud to be Clearwater’s hockey store, and would appreciate your support in this matter.
Attention Bauer Hockey,
On behalf of Wells Gray Outfitters, which services the community of Clearwater, British Columbia, and the surrounding North Thompson Valley, I am writing to request access to your dealer network. Our local hockey community want Bauer products, including Bauer Elite products, that currently cannot be purchased locally, and we cannot source through a third-party distributor.
Our local Minor Hockey Association: Clearwater District Minor Hockey, is a thriving rural hockey association with 130 players registered making up teams from U7 to U18. On top of Minor Hockey, Clearwater has men’s, women’s, and senior’s leagues with another 100+ players, and Clearwater hosts Mike Brown’s annual summer hockey school which saw 150 players registered in 2024. This 2024-25 season, Clearwater will host 11 tournaments, welcoming 60+ teams from all over British Columbia and Washington State.
Wells Gray Outfitters is Clearwater’s hockey store, and the only place to go for a skate sharpen, a new stick or roll of tape for over 130km (80 miles). Despite having the market cornered, Wells Gray Outfitters is committed to providing Clearwater an elevated shopping experience by offering stick demos, experienced custom skate fitting, fast and convenient skate sharpening services & price matching within Canada. We honour Bauer’s 30-day stick warranty independently despite our distributor not covering warranty claims and have even warrantied a stick for a customer mid game!
Along with providing Clearwater access to hockey equipment and services, Wells Gray Outfitters also provide jobs to young hockey players/alumni and are strong community partners of Clearwater Minor Hockey. As a result of our commitment to our customers, the local hockey community and players visiting for tournaments want to support our business, and they want to be able to purchase the same high quality Bauer products carried in larger sporting goods stores.
To demonstrate the community’s support of our business, and their desire to have a local authorized Bauer dealer, we asked the players and their families to sign this letter in hopes that our voice can be heard, and Bauer re-consider their stance on accepting new dealers, and review our dealer application for Fall of 2025.
Respectfully,
Maveric Northcott
Updates
Reached 250 supporters
January 3, 2025
Reached 100 supporters
January 3, 2025
December 31, 2024
The climb to one hundred signatures has been an exhausting grind, but we are nearly there. Please keep pushing this out to anyone who understands why our local players deserve direct access to the gear they need.
94 Comments
Wells Gray Outfitters supports my son’s U18 Rep team and last 2 years they were the Provincial Champions. Although Maveric is a huge supporter, some of the boys could not support him when they need Bauer gear.
Our daughter will only use Bauer and we had to make a winter’s drive to Kamloops just to get her hockey stick. It was an entire afternoon on an accident prone highway. I really would have preferred to go to our wonderful local store.
Valuable service in our community. We are a small rural community that is struggling with continues losses of employment and services. Any help for local business is so important to our communities future. Signed by Municipal council member
Have always purchased baurer items for my son, it saves me the 4 hour round trip to kamloops, as a fulltime working single mom and a son in hockey my time is limited and wells grey outfitters have always carried what we need saving me the time
Clearwater retailers like the wells gray outfitters should be considered as a stockists for Bauer products. With hundreds of competitors coming to our town each winter for hockey tournaments the demand for Bauer products is there
We need Bauer
We need to support small towns and small businesses! Bring Bauer to Clearwater!
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Since the planning of Wells Gray Outfitters began, we have been committed to offering the community of Clearwater a specialty sporting goods retail store. We carry premium products from brands we trust at competitive prices.
When it comes to hockey, no brand name is more trusted than Bauer. Over 40% of NHL players use a Bauer stick, and 68% of NHL players use Bauer skates making them the #1 brand in hockey. Unfortunately, since we first contacted Bauer in 2022, they have indicated they are not interested in adding new dealers to their existing dealer network. As a result, we have been purchasing Bauer hockey products from a 3rd party distributor, which has allowed us the opportunity to access the brand but restricts our access to popular/premium products like Bauer Mystery Mini Sticks, Nexus Tracer hockey sticks, Vapor Hyperlite 2 hockey skates and other "Elite" level products.
We intend to send the following letter to Bauer, requesting they reconsider their current stance and allow us to submit a new dealer application. We are seeking the community’s support in the way of signatures and testimonials, acknowledging your support of our business and your interest in purchasing Bauer hockey products from Wells Gray Outfitters.
We are proud to be Clearwater’s hockey store, and would appreciate your support in this matter.
Attention Bauer Hockey,
On behalf of Wells Gray Outfitters, which services the community of Clearwater, British Columbia, and the surrounding North Thompson Valley, I am writing to request access to your dealer network. Our local hockey community want Bauer products, including Bauer Elite products, that currently cannot be purchased locally, and we cannot source through a third-party distributor.
Our local Minor Hockey Association: Clearwater District Minor Hockey, is a thriving rural hockey association with 130 players registered making up teams from U7 to U18. On top of Minor Hockey, Clearwater has men’s, women’s, and senior’s leagues with another 100+ players, and Clearwater hosts Mike Brown’s annual summer hockey school which saw 150 players registered in 2024. This 2024-25 season, Clearwater will host 11 tournaments, welcoming 60+ teams from all over British Columbia and Washington State.
Wells Gray Outfitters is Clearwater’s hockey store, and the only place to go for a skate sharpen, a new stick or roll of tape for over 130km (80 miles). Despite having the market cornered, Wells Gray Outfitters is committed to providing Clearwater an elevated shopping experience by offering stick demos, experienced custom skate fitting, fast and convenient skate sharpening services & price matching within Canada. We honour Bauer’s 30-day stick warranty independently despite our distributor not covering warranty claims and have even warrantied a stick for a customer mid game!
Along with providing Clearwater access to hockey equipment and services, Wells Gray Outfitters also provide jobs to young hockey players/alumni and are strong community partners of Clearwater Minor Hockey. As a result of our commitment to our customers, the local hockey community and players visiting for tournaments want to support our business, and they want to be able to purchase the same high quality Bauer products carried in larger sporting goods stores.
To demonstrate the community’s support of our business, and their desire to have a local authorized Bauer dealer, we asked the players and their families to sign this letter in hopes that our voice can be heard, and Bauer re-consider their stance on accepting new dealers, and review our dealer application for Fall of 2025.
Respectfully,
Maveric Northcott
Updates
Reached 250 supporters
January 3, 2025
Reached 100 supporters
January 3, 2025
December 31, 2024
The climb to one hundred signatures has been an exhausting grind, but we are nearly there. Please keep pushing this out to anyone who understands why our local players deserve direct access to the gear they need.
94 Comments
98% of the youth in Clearwater play hockey and having Bauer as a product that wells gray outfitters could sell would be incredible. If a local store doesn’t carry a product, we order on line. Add Wells Gray Outfitters as a retailer and allow us to continue to support local!
Wells Gray Outfitters supports my son’s U18 Rep team and last 2 years they were the Provincial Champions. Although Maveric is a huge supporter, some of the boys could not support him when they need Bauer gear.
Our daughter will only use Bauer and we had to make a winter’s drive to Kamloops just to get her hockey stick. It was an entire afternoon on an accident prone highway. I really would have preferred to go to our wonderful local store.
Valuable service in our community. We are a small rural community that is struggling with continues losses of employment and services. Any help for local business is so important to our communities future. Signed by Municipal council member
Have always purchased baurer items for my son, it saves me the 4 hour round trip to kamloops, as a fulltime working single mom and a son in hockey my time is limited and wells grey outfitters have always carried what we need saving me the time
Clearwater retailers like the wells gray outfitters should be considered as a stockists for Bauer products. With hundreds of competitors coming to our town each winter for hockey tournaments the demand for Bauer products is there
We need Bauer
We need to support small towns and small businesses! Bring Bauer to Clearwater!
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98% of the youth in Clearwater play hockey and having Bauer as a product that wells gray outfitters could sell would be incredible. If a local store doesn’t carry a product, we order on line. Add Wells Gray Outfitters as a retailer and allow us to continue to support local!