SAVE The Quick Hit Briefing!

As a partner, this is a convenient, dare I say easy, way to better understand the Cisco product offerings and how partners are able to take advantage of promotions. In my opinion, this should be a Cisco-wide offering versus a Brian offering, but I’d very much like to see you continue to do this.

Increasing our knowledge allows for more creative approach to messaging and sales. Thanks to Cisco

Brian, I am writing to express my support and continued interest in the weekly series you provide. I find them very informative, well presented and timely. I truly hope you will be allowed to continue this valuable service and support. Regards, Dale Pederson

I am one of the many Partner reps who for years have depended on your trainings ongoing to become educated on Cisco solutions. As one of the masses that you teach every month, I really appreciate and depend on your training sessions so that I can quickly present. QHB has been an invaluable resource to us as you present the information in an easily digestible format that we can present to our mutual customers. As a dedicated Cisco BDM, part of my responsibility is to train my Tier 2 Partners on all things Cisco. I can do this after I attend your training, and then utilize your slide deck to immediately turn around and start educating my partners. It has been my best continuing education on Cisco products for many years!! Thank you for the years of dedicated work for the Partners you know, and for the Partners that you don’t know that you have influenced directly and indirectly to the benefit of Cisco! We depend on the Quick Hit Briefing series and hope it never goes away!!!

I wanted to write in support of continuing the Quick Hit series, which in my opinion have been one of the most effective communication channels for Cisco product information and positioning. Now, I know that Cisco needs more justification than ‘Partners like it’, so here are a few KPIs that I think your program achieves better than any other Cisco effort: 1) Improved portfolio knowledge: Reduces partner confusion and increases partner knowledge with respect to a wide range of Cisco products, solutions, and positioning statements. Partners are NOT getting the same clarity through other tools like SalesConnect because that web site mixes old and new data, it is difficult to pinpoint/find needed materials, and the materials lack the situational relevance that you bring to the live discussions. 2) Better alignment with Cisco: The weekly cadence creates an enduring personal engagement between the Cisco team and partners and provides a forum for Cisco to tell partners what they need to do to line up with Cisco priorities and initiatives. Stopping this effort makes as much sense as stopping internal efforts to communicate priorities to Cisco employees. I already hear from Cisco PAMs that the partners are behind the eight-ball in syncing up with current Cisco messaging and approaches on products and services. While on the other side, partners are telling me that finding information on the many Cisco web sites is a cumbersome and lengthy process. The QH seminars have been able to address both of this issues - we need more of them, not less. If there is a discussion to be had at Cisco it should be along the lines of identifying the KPIs that are relevant to success for both Cisco and its partners, followed by a discussion of how best to move those KPIs in the positive direction. It’s hard to see how eliminating the QH program helps Cisco achieve success… Let me know if there are further discussions, I would be happy to participate.

The balance of sales/technical depth, frequency, timeliness of information, and content in these briefings is perfect. Please do not stop them.

I wanted to let you know that I have really appreciated your quick hit briefings. I’m fairly new to this type of industry, and as a sales partner, these have been an invaluable part of my learning experience. Getting a chance to know different aspects of Cisco from a presentation aspect has been much easier to absorb. I appreciate the time and effort you have put into each of these, and I truly hope they continue. Thank you again,

I have definitely benefitted from the Quick Hit Briefings. It is definitely one of the main ways that I stay up to date with Cisco products and promotions and provided very valuable information in a concise manner in a very efficient time frame. It would be sorely missed if the Quick Hit Briefings were discontinued.

, I would HATE to see this series canceled moving forward. I have found great value in this series for multiple reasons. The first reason is that it has provided me with vital information for me to be as successful as possible in my position as a Business Development Manager. Secondly, I have been able to utilize these sessions to include/invite my partners to if they ever ask for more knowledge on Cisco products/strategies. Finally, but by no means the last benefit, I have enjoyed being able to use this series as an extra training benefit when onboarding new partners that are very new to being Cisco Resellers.

Thanks for the brief today and the many others you have done. I find these to be very informative for me and my customers and I hope that you can continue to do them. Thanks again Brian.

We find the briefings very useful. Please don't let them go extinct.

I think the better question Brian, is why would Cisco want to end these? I'm positive partners aren't saying "Hey these aren't beneficial" but rather are asking for more! These are partner-centric, and only provide us greater information to provide to clients in selling activities! So many clients say "Cisco is so complicated" however other than these trainings, most of the partner education is self-paced and reliant on the individual. Quick-hit briefings break things down into an easy-to-digest manner, and are an open forum for participants to ask questions to better understand. Think of recent topics: WannyCry - Went over the numerous products that can be deployed and discussed how easy benefits Cisco One - Everyone can always use training on Cisco One Quarterly Promotions - Help partners win business (especially competitive), as well as provide a value-add There are so many reasons these are beneficial it's tough to explain. Participation always seems to be great! Thanks again.

I'd support keeping these briefings as I use them often and they help with my role of positioning Cisco products with our clients.

Brian's sessions are unparalleled and even we in a different Theater enjoy his Quick Hit Briefings and spread the word. We find the Content most helpful in our customer conversations and hereby increase Partner loyalty. Please Support Brian to continue this series of outstanding briefings! Regards Philipp

I’m sad to hear that the Quick Hit is being targeted. I started attending the briefings about 6 months ago. My job function is primarily operations-oriented, although I do support the sales team. It seems that as soon as you are comfortable with a product line, big manufactures go ahead and come up with new product, naming conventions and licensing. I look forward to the diversity that the Quick Hit provides. I’m able to keep up to date with Cisco’s vast offerings and can speak intelligently in a sales environment. True, I don’t know these products in-depth, but I don’t need to. I only need to know their function, how they can help my customers and how they tie in with other Cisco products. This is exactly what I get in a short period of time every week at the Quick Hit. Companies can do things that seem irrational while making sense at other levels. I hope the Quick Hit will stay alive in one form or another because it has made me stronger at supporting the Cisco product line that we sell.

I do like the Quick Hit Briefings. While all of them are not something that I am interested in, there are several that have been very interesting and useful.

The Quick Hit Briefings are fun, interactive, and very educational. Because of Brian's unique presentations, my Cisco conversations have become easier, and my sales, much higher. Keep the Quick Hit Briefings

These briefings are great

these briefings are valuable to our sales & technical teams, additionally they have assisted us in positioning new technologies to our clients and closing business

The Quick hits are fantastic and the preview for the partners and follow up presentation for the customer is an outstanding method.