Remove/BAN the Sheba Cat Food Commercial with injured kid

Horrible commercial that reflects the problem of child neglect in our society.

This is just SO WRONG on MULTIPLE LEVELS‼️ Child NEGLECT - NO DOUBT. They're saying, "the cat is way more important than the child"!! In what world does anyone find this funny or OK???

This is absolutely disgusting I almost throw up everytime it comes on!

That's disgusting to sit there knowing your child is hurt and do nothing. I can't stand this ad!

Disgusting commercial! Child neglect, yes. But also promoting the sick idea many have, that animals are more important than humans. And the idea that you should let your pet dictate your life and serve, worship an animal. Love them, care for them. But don't worship them & neglect your child for them - sick!!

A strong dislike about the nature of the commercial and the lack of attendance given to the mothers child after becoming injured

I complained about this ad to the company last year when they were showing it. They didn’t see anything wrong with it. I hate that it’s on constantly now again.

I AGREE COMPLETELY!! GET THIS OFF THE AIR!! I CAN'T STAND SEEING IT ANYMORE!! IT'S CRUEL!! TOTAL CHILD NEGLECT!! I CAN'T BELIEVE IT!! I'M FUMING

This commercial is disgusting. The so called mother has no concern for her child. This is just showing other no good mothers that This is ok. Please someone take it down.

Terrible commercial

The commercial is Horrid!

I am horrified by this commercial. The "mother" does nothing to check on the extent of the child's injury, apply anti-bacterial cream/bandaids. Instead she is putting her cat's whims against her child's immediate need for medical attention. ABSOLUTE CHILD NEGLECT IN THIS SEBA COMMERCIAL! I am totally sickened every time I see this this appalling commercial.

This is nothing more than child neglect by a sociopathic "mother". In this day in age, there's no excuse to make a "joke" out of abuse, just to sell some crappy cat food.

I am shocked at how any company or its advertiser could even consider a commercial like this. It depicts a situation where a woman chooses her pets feeding time over her childs calls for help after falling and apparently injuring herself to the point of bleeding. This is a clear attempt at trying to trivialize child neglect. I'm not sure why someone would see this advertisement as appropriate for any viewing audience. This commercial should be pulled off the air and the person that gave the green light to air this should really be looked at for the possibility of mental illness, as well as the person that created the script for this appalling advertisement. Please do the right thing.

This is CHILD NEGLECT

No damn cat is as important as a hurt child asking for their Mother…

Your thoughtless, antisocial commercial showing a mother ignoring her child's pleas for help in favor of feeding her cat are abhorrent. SHEBA/MARS should be ashamed of this VERY bad messaging and REMOVE the commercial from TV right away. I will NOT Sheba/Mars products ever.

I hate this commercial because it shows a woman who is neglecting her child and prefers the cat. I don’t like that, but I had a cat I will never buy this ever.

This is how woke goes broke.

Hate the commercial! Absolutely disgusting!