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Gender Inclusive Scripps Identification and Logo Rebrand

Gender Inclusive Scripps Identification and Logo Rebrand

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Started by Laila Kent 4 years, 4 months ago

We, students at Scripps College, ask for a new non-gendered identification, and official new logo to be created for Scripps College. Specifically, we ask that the phrase “The Women’s College” is removed from the classic Scripps College Arch logo. This tagline and claim is inherently exclusionary as it excludes current students, prospective students, and alumni who are gender marginalized. Currently Scripps admits applicants are listed as female on their birth certificates, as well as people who self-identify as women. In a statement made by the board they: "reiterate Scripps’ identity as a women’s college and commits to uphold its legacy as a 'community of women' for current and prospective students, graduates, and partners while recognizing gender as a social construct that has evolved over time.

In what ways does Scripps Administration currently show us that they stand by their statement that gender is a social construct?

Honoring that Scripps was founded as *historically* a women’s college is valuable, however, the current logo and identification excludes non-women identifying students. This logo is placed on most merchandise, letter heading, and other trademarked items and is actively not affirming to the identities of many students at Scripps.

Please state your class year and/or affiliation to Scripps college alongside your signature :)

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Updates

April 6, 2022

I have been reviewing the thoughtful comments left by students and alumni regarding the current institutional branding. Your perspectives on the limitations of the existing logo are being compiled to better articulate our position to the administration.

23 Comments

A
Alex Yamamoto
4 years ago Featured

about time!!

S
Sarah Nasser
4 years ago Featured

its long overdue. how is this still the branding in 2019

J
Jordan Gibson
4 years ago Featured

the logo is outdated and honestly just feels wrong now.

C
Chloe Griffin
4 years ago Featured

scripps alum here and i totally agree. times have changed and the school needs to update its image to reflect that.

C
Claire
4 years ago Featured

As an alum of Scripps, I am proud of the efforts of students to promote gender inclusivity that I saw on campus. Challenging gender was a huge part of the growth that I experienced while at Scripps; at a historically women’s college, my achievements were not framed by gender narratives, they just were. I also learned so much from my trans and non-binary classmates and community members. Changing this logo would help reduce the erasure that these students and community members experience daily and signify that Scripps as an institution values gender inclusivity as much as its students.

M
Maya Moore
4 years ago Featured

class of 2021. we need to be more inclusive if we actually care about our values

C
Cara Bondurant
4 years ago

Alum

A
Anna Reitman
4 years ago

Class of 2023

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