Our Organisation believes we should celebrate and protect Europe's food & drink heritage because it's…

Good for community:

 Bringing people from all backgrounds together around the social activity of eating and drinking

 Fostering an appreciation for Europe's diverse and shared food and drink heritage

 Growing stronger networks of people in new spaces dedicated to food and drink

Good for culture:

 Making our rich cultural heritage available to more people across Europe and worldwide

 Supporting our local museums, libraries and archives to answer their community's needs

 Empowering cultural institutions to be financially sustainable

Good for business:

 Promoting food and drink businesses to wider audiences across Europe

 Strengthening the local economy by attracting new customers and tourists to food and drink businesses

 Integrating businesses into a trusted network of cultural and community partners that raise everyone's profile