Pepsi is one of the NHL's top sponsors. Send a message to Pepsi, so they put the heat on the NHL and its players to end the current labour dispute. The current NHL lockout is the result of labour negotiations between NHL owners and the NHL Players Association (NHLPA) who have failed to reach an agreement on the terms of a new collective bargaining agreement. The main point of contention between the two parties is revenue allocation. If the NHL and its players can't reach an agreement on how big a piece of their multibillion dollar pie they're given, hockey fans are left ONCE AGAIN without a full season of hockey. Regardless of the outcome of these negotiations, there will be one clear loser... THE FANS! So, lets make it very clear that if the NHL owners and the NHLPA want to deprive us of an NHL season in order to battle over small percentage points of revenue, that fans WILL take a stand. Sign this petition declaring that you will boycott Pepsi until October 1st, 2013 in order to send a clear message to both stakeholders in the current labour dispute. If the NHL can't deliver consistent entertainment to its fans, then those very fans will undermine the relationship the league has with its sponsors in order to send a message. Spread the word.

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