1. The Situation

We, the undersigned, are writing to formally request that NOW TV reconsider its decision to end Sevdam Karadeniz at Episode 4. The series premiered on 12 October 2026 and was cancelled after only two episodes had aired, with the final episode scheduled for 2 November 2026.

This decision is not simply a cancellation. It is a breach of good faith with the audience, the actors, and the entire cast and crew who invested their work in this project.

2. The Scheduling Was Sabotaged

Sevdam Karadeniz was placed on Monday nights, a timeslot already dominated by Uzak Şehirand Altı Üstü İstanbul, two series that had premiered earlier and established their audiences. Airing a new show against two established giants, without giving it a separate night to build its own viewership, left no room for growth.

The second episode drew 1.84 in Total, 1.04 in AB, and 1.58 in ABC1. These are the numbers of a show that was never given a fair opportunity to find its audience , not a show that had already proven it could not succeed.

3. This Show Relied on Story, Not Star Power

Unlike many projects, Sevdam Karadeniz did not have a major "star name" in its lead roles. Its only weapon was its storyline, a Black Sea tale of two feuding families and a love story between Kuzey and Zeyşan. The audience was never given the chance to connect with that story. Cancelling a series before its narrative has time to breathe is a disservice to the very thing that makes a dizi worth watching.

The production had also faced difficulties before it ever aired: six actors left the cast before the first episode. A show that has already weathered internal instability deserves at least a chance to stabilise on screen.

4. NOW TV's Reputation Is Costing It Audience Trust

This is not an isolated incident. NOW TV has developed a documented reputation, both in Turkey and internationally, for cancelling series prematurely. On Şikayetvar, viewers have formally complained that "many series are launched with big advertisements, the audience starts to get used to them, and then they are suddenly taken off the air one after another." Another complaint notes that shows are removed "before the story develops", an approach that ignores the viewer.

The 2026 season alone saw 10 dizis cancelled early, including Ben Onun Annesiyim, also removed at Episode 4. Earlier examples include Kötü Kan (7 episodes) and Kopuk (5 episodes). Some projects were cancelled before their first episode even aired.

This reputation has real consequences. As an international fan, I have learned to wait until a NOW show has aired at least five episodes before allowing myself to watch. I followed Sevdam Karadeniz across social media and interacted with its content, but I did not commit, because of my distrust in the channel. I suspect many local viewers share this exact mindset.

A channel that gives its audience anxiety does not inspire loyalty. Viewers should not have to worry that they are investing their time and emotional energy into a show that will be taken away. Watching a dizi should be an escape from daily stress, not an added emotional burden.

5. The Real Cost of Cancelling

We recognise the high cost of production. But isn't it a greater waste to deny a show with this much depth a genuine chance? Isn't that a bigger loss than giving it room to grow?

Loyalty is expensive to build, but it pays off in ways a ratings spreadsheet never shows. Channels like Kanal D, which show more respect to their viewers and actors, are earning something NOW cannot buy: deep-seated trust. In the long run, that trust is worth far more than the money saved by cancelling a series in its fourth week.

And there is a practical question NOW must answer. You are preparing to launch new shows. To what audience? One that has learned to wait five episodes before committing, if it commits at all? Give viewers a reason not to change the channel, and ratings will be consistent. But consistency cannot be built by cancelling new shows and replacing them shortly after. This is not a trial-and-error process , it is a loyalty-building process.

American television understood this. Generations grew up loyal to Nickelodeon, Disney, or other networks, not because every show was a hit, but because families trusted what they would find there. That trust compounded for decades. NOW has the storytelling and the talent to earn the same trust. What it lacks is the patience to let it form.

6. Our Request

We are not asking for an indefinite commitment. We are asking for an act of good faith:

1. A 7-episode trial. Give Sevdam Karadeniz seven episodes to let the story develop and the audience find it, without the threat of immediate cancellation.
2. A day change. Move the series to a night where it is not competing against the industry's established giants.

This is a request to respect the work of the cast and crew, and to respect an audience that is tired of being let down. Please do not let Sevdam Karadeniz become another statistic in NOW's history of premature cancellations.