The purpose of this petition is to say to Emerica that we consider it an injustice that Aaron Suski does not have a Pro Shoe. We do not assume we know why they are holding Suski back after so many years of constant pressure from Suski's own success. But we can assume that we partially and to a greater degree understand how the industry, regardless of the company, works. And, from this understanding we would like to say: do not play politics, do not assume who we want to have a shoe, or be pro, or even what color we like the best. Obviously we can not correct the industry in the flash of the wand so we decided to start somewhere.
We are starting with Aaron Suski and we think that it is long over due to give this well deserving man a pro shoe.
The skateboard industry, like all industry at one point or another decides it can make choices for those who buy its product a.k.a. the consumer. This tends to happen when a corporation becomes "too big." Company's such as Emercia, Zero, Baker, Girl and more decide that they can: (1) set trends (2) decide who wins contests (3) decide who goes pro (4) decide who has a shoe or board (5) take-up the most advertising space in magazines (6) decide who to take-off the team. Ultimately, they view it as their job to decide what you will like next month. It is easy to think that this isn't possible but as long as enough people buy their product, it happens. Skateboarding is not an industry that is "seperate" from: (1) marketing departments (2) human resource departments (3) advertising and more of what skateboards come to dislike from the traditional companies in industry.