Bring Back Aveda Elixir

This petition is quite simple. I\'d like to convince the folks at Aveda, now owned by Estee Lauder, to continue making the Aveda Elixir Daily Leave-In Conditioner. I\'ve been using this product almost daily for several years. There is no other product that can replace Elixir. It was one of a kind. 8/12/08 - Again, a huge thank you to all who are signing the petition! I continue to check this petition every 2 days or so... and am always so pleased to see new names and anecdotes. I decided to send another email to Aveda this week, with a link to the blog... and this is the response that I received: Dear Meredith, Thank you for taking the time to contact Aveda. At Aveda, we are committed to providing our customers with the best in products and services. Please be assured your comments will be forwarded to our executives so that they may be taken into consideration during future planning. Should you need further assistance, please contact our Consumer Relations team at 800.328.0849 between 8am-5:30pm Central Standard Time to speak with a Customer Service Representative. Again, thank you for taking the time to share your thoughts and concerns. ************************************************ Update 6/1/08... First, I want to thank Sarah A. for her suggestion to call corporate headquarters - - everyone, please make your voice heard and call! The number is 1-800-284-8616. However, in the meantime, I did want everyone to know that Aveda responded to me. Unfortunately, it is kind of a \"canned\" response. See below: Dear Meredith, Thank you for taking the time to contact Aveda. We are delighted to learn that you have been using and enjoying our products for so long. It is certainly not the intention of Aveda to disappoint any of our consumers by discontinuing favorite products. Decisions to discontinue products, shades or sizes are made either in response to consumer preferences and purchasing patterns throughout the country, or to introduce a more environmentally advanced product to the brand. Nevertheless, consumer feedback is very important to us. Please be certain that your comments will be shared with our Marketing Department for their consideration during future planning. You are valued as a customer. We are happy to inform you that we have launched a new product called Smooth Infusion Style-Prep Smoother. Compared to Elixir, Smooth Infusion Style-Prep Smoother is a more superior performing product. Elixir is our old heritage product, with a light conditioning detangling benefit but does not have strong performance claims. Smooth Infusion Style-Prep Smoother preps hair for styling to give long lasting, smooth results while helping to make styling easier. The innovative hybrid formula combines leave-in treatment and styling benefits to: create a smooth new surface on hair, help protect from heat styling, and defend against humidity for up to 12 hours. Should you need further assistance, please contact our Consumer Relations team at 800.328.0849 between 8am-5:30pm Central Standard Time to speak with a Customer Service Representative. Again, thank you for taking the time to share your thoughts and concerns. Sincerely, Tricia AVEDA - Customer Relations - Blaine Aveda Global Consumer Communications If you wish to follow-up via email with our Corporate Consumer Communications Department, you may contact them directly at ConsumerCommunications-US@gcc.aveda.com. Should you need further assistance, please contact our Consumer Relations team at 1.800.328.0849 between 8am-5:30pm Central Standard Time to speak with a Customer Service Representative. We appreciate your understanding and patience. For a greener planet, Jaimie Aveda Online Customer Service ************************************************ Update 5/13/08... Still no word from Aveda. I will try to contact them again. Stay tuned. I am so excited that the list of signatures continues to grow! Last time I checked, there were 25 or so signatures... so I was very surprised to see that more of you signed the petition. ************************************************ Update 3/28/08... Thanks for the support! I\'ll share the petition with the folks at Aveda.

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Discussion

  • Monica It's been gone for years and I still can't find anything that did what Elixir did for my fine, wavy hair. Please bring it back!

  • Kathy Please bring back Elixir there is nothing else that matches it for fine limp hair.

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    Monica

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    4 months ago
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